Motion Graphics

What are motion graphics?

Motion graphics are a big series of graphics images used to give the illusion of motion 

What are motion graphics used for?

Motion graphics are used to add narrative and energy to the video. It’s used to put the message along side the video.

Examples of motion graphics made for TV

Motion graphics are most used in commercials because they have a special way of displaying the idea or message of the video.

http://www.youtube.com/watch?v=jzSmNJ92Cxw – Izze Commercial, this is more cartoonish and is all animation rather than text or other graphics on top of film

http://www.youtube.com/watch?v=6OgzT-sQ45w&feature=fvwp&NR=1 – Honda Commercial, uses lots of animations but is laid on top of film 

http://www.youtube.com/watch?v=EJFvLuiGlm4 – MTV Commercial, this would still be animation but it does look a little more realistic

http://www.youtube.com/watch?v=no5dS4WNI50 this commercial or ad uses text over film to display the idea or details of what they are advertising 

Simpler Motion Graphics:

http://www.youtube.com/watch?v=SMFKdb1Ecbk&feature=fvwp&NR=1 – MTV Transition 

http://www.youtube.com/watch?v=6oi0IdLcOm4&feature=fvwp&NR=1 -MTV Transition

 

 

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